archiveApril 2023

With the rise of remote and hybrid work models, companies are facing new challenges when it comes to creating a positive and thriving company culture. In traditional office settings, employees have the opportunity to build relationships with their colleagues and engage in face-to-face interactions that help foster a sense of...

Cancel culture has become a significant issue in recent times, and it has affected many industries, including corporate PR. Cancel culture refers to the practice of publicly shaming and boycotting individuals or brands for actions or statements that are deemed unacceptable by a particular group or community. For corporate PR,...

The world of work is changing rapidly, and with it, the needs and expectations of employees. The traditional 9-5 office job is no longer the norm, and companies are now embracing a more flexible and remote-friendly work culture. As a result, the employee experience is being redefined, and employers are...

Design thinking is a problem-solving approach that puts the user at the center of the process. It involves empathy, experimentation, and iteration to come up with innovative solutions. In recent years, design thinking has gained popularity in various industries, from technology to healthcare, as it has proven to be an...

Open innovation is a concept that has gained immense popularity in the business world in recent years. It refers to the practice of collaborating with external partners to generate new ideas and bring about breakthroughs in innovation. This approach stands in contrast to traditional innovation practices, which rely on in-house...